Press Releases

Ideas International Announces the Appointment of Rob McKelvey to the Board of Directors

September 8, 2005 - Sydney, Australia

Australian-based global IT industry research company Ideas International Limited (ASX:IDE) has today announced the appointment of Mr. Robert McKelvey as a Non-Executive Director.

Mr. McKelvey has many years of experience of senior management roles in the global IT industry. Most recently, Mr. McKelvey held the position of Senior Vice President and Managing Director of the Asia Pacific region for the US based IT research company, Gartner Group. He joined Gartner in 1996 and played an integral role in expanding the company’s presence into new markets in the region. He was responsible for overseeing Gartner’s presence in such areas as Japan, Greater China, India, S.E. Asia, Korea, Australia and New Zealand.

Prior to Gartner, Mr. McKelvey served in General Management and Vice President positions for Sterling Software in the Asia-Pacific area, then Europe, Middle East and Africa.

Mr. McKelvey holds a BA in History and Psychology and resides in Sydney with his wife and son. He is a member of several professional bodies including the Australian Institute of Company Directors (AICD), and is a fellow of the Australian Institute of Management (AIM).

The CEO of Ideas International, Mr. Ian Birks, said “We are delighted to have Rob McKelvey join our board. He has extensive industry experience of the IT research and advisory sector and great insight to the Asia/Pacific marketplace. We are confident that Rob will make a very positive contribution to the growth of our company in the years ahead.”

About Ideas International

Ideas International Limited (IDEAS) was founded in Sydney, Australia in 1981 and listed on the Australian Stock Exchange in March 2001 (ASX:IDE). Today, the company is the leading global provider of comparative information for the analysis of features, performance, and ownership costs of enterprise equipment used in IT infrastructure deployment.

The company has a strong worldwide research focus and has staffed offices located close to the business centres in Sydney, New York (USA) and Oxford (UK). In January of 2004, Ideas International acquired the US-based IT research firm, D.H. Brown Associates, Inc. thereby adding a powerful analyst capability to its established database delivery engine.

For further information or interviews / photos, please contact:

Ian Birks
CEO & Managing Director
International Limited

Phone: + 61 (0) 2 9472 7702 (direct)
Mobile: + 61 (0) 408 64 11 22
E-mail: ianb@ideasinternational.com